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Face to Face

Some thoughts on connecting – According to a current poll on Linked In, 51% of those surveyed stated that the primary way they market their business is through Word of Mouth, or Referrals.  That was followed by 22% who stated Social Media, 11% who stated Traditional Media, and 15% who said Other, or who don’t market themselves. 

I think this clearly shows that, even though Social Media is a great way to brand yourself and your business, the ole tried and true method of Face to face communication and building relationships is still the best way to conduct and to build Your business.  In our case that number would be much higher than 51%.

Randy R. Moberg, CLTC                 
Chief Operating Officer                             
California Insurance License # 0E26438
Direct Phone:  661-702-6020
Direct Fax:      661-702-7420

Proud VIA member since 1994

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  1. May 27, 2010 at 5:10 PM

    Good statistics. In today’s world you need both word-of-mouth and social marketing. Being in the B2B arena, LinkedIn is a great avenue as well as Twitter. I have found that these social marketing avenues also start to build relationships that help with word-of-mouth.

  2. May 28, 2010 at 9:58 AM

    Very well said. While I believe in the power of social media, I still prefer human to human contacts. Both together are the way to go!

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